How Top Social Sales Pros Use Tech

How Top Social Sales Pros Use Tech

Social media is one of the most powerful channels for driving customer acquisition, but its uses are evolving. Whereas marketers and their peers once favored old media tactics on the social networks, simply broadcasting a brand’s message and hoping that it would...
Top 7 Mistakes Made When Doing a Print Job

Top 7 Mistakes Made When Doing a Print Job

Top 7 Mistakes Made When Doing a Print Job Whenever you’re sending a job to be four-color printed (a.k.a. “offset printed” or “CMYK printed”) the files have to be prepared correctly or you won’t get the desired results with your final product.  In order to prepare...
Marketing Tip #1

Marketing Tip #1

When should you update your company’s look? On one hand, it’s important for all your marketing pieces to have a consistent look but it’s also important that an advertising piece changes in some way (each time it’s sent out), because you don’t want the...